Blog Article Writing for Your Business
Strategic Blog Writing for Your Business Success
Blogging is one of the most valuable tools that your business can use to engage with your customers. With Precise, you get consistent, targeted blog article writing efforts that will give your company both a voice and a personality. And regular blogging helps to establish your business as an authority in your industry.
Most people visit 5 to 10 blogs every day. So blog article writing generates measurable, high-quality traffic on your website—as much as 5 times more website traffic than businesses without a blog!
Here are a few more blogging statistics:
- Small businesses that blog experience 126x lead growth than businesses that don’t.
- Websites with a blog have 434% more indexed pages.
- Companies that blog receive 97% more links to their website.
- 47% of buyers viewed blog content before purchasing.
- 84% of consumers will purchase after learning about a product or service on a blog.
- Marketers who prioritize blogging are 13x more likely to achieve a positive ROI on their efforts.
- SEO leads have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) have a 1.7% close rate.
Precise’s blog content writers have produced highly competitive articles and blogs for a large variety of industries and niches. If your business is not on this list, call us. We can help!
- Health / Medical
- Video Production
- Website Design
- Speakers / Authors
- Retail / Clothing
- Signs / Graphics
- Spa / Beauty
- Outdoor Lighting
- Kitchen / Bath Remodeling
- Franchise Recruitment
- And more!
One of the best ways for your business to be found online is through a business blog page.
Every customer gets personal service and the same writer every time.
How a Blog Content Writer Helps Your Business
When you add well-written blog content by Precise to your website, you generate more key words and key phrases for search engines to rank your site. Your customers have more information to consume on your website. And as a result, they visit more pages—and stay longer. That’s great news!
Think of your website as your average eight-armed octopus. Each tentacle represents an individual page on your website—a single page that reaches out to your target audience. Maybe your website even contains just eight pages. Would you settle for only eight potential ways for your website to be found online? Of course not… you want your website to reach as many customers as possible.
One of the best ways for your business to be found online is through a business blog page. Every blog article that you post online becomes another tentacle that reaches out to your client base. And it’s another way for search engines to find—and rank—your business.
Your SEO optimized online blog articles will be delivered to you complete with every ingredient to help your business be found online.
- Targeted Keywords, Long Tail Key Phrases
- Winning Headlines
- Captivating Subheadings
- Convenient Bulleted and/or Numbered Lists
- SEO Optimized Blog Page URL
- SEO Optimized Blog Title Tag
- SEO Optimized Blog Meta Description
- SEO Optimized H1 Headlines
- SEO Optimized H2 Headlines
- Calls to Action
Regular blog article writing will help your business grow as many tentacles as possible. You want your business to reach as many potential clients as you can imagine. So don’t stop at just a few basic web pages.
Superb Blog Article Writing for Your Business
People go to the Internet for resources and information every day. So why let your competitors provide the information when you can do it better! At Precise, we are your trusted blog content writer. We write for a multitude of different businesses across the country. Every customer gets personal service and the same writer every time.
You’ll never have to worry about what to write. At Precise, we work closely with each client to develop an Editorial Schedule for each year. Whether we are writing monthly, bi-weekly or weekly blog articles, we’ll put a plan in place so your business can reach the right customers.
Precise’s blog writers have produced successful articles for our clients about a variety of topics:
- Secrets of…
- Behind the Scenes
- Controversial topics
- What no one else tells you…
- Have you heard…
- Insider information
- Client stories
- Frequently asked questions
- Company products
- Company services
- Business news
- Personal stories about your business
- Industry updates
- Current events
- Employee profiles
- Lessons learned
- And more!
Why Your Customers Crave Blog Content
When you provide informative blog articles to your customers on a regular basis, your business immediately becomes a trusted resource. Consistent, in-depth blog content helps position your business as an authentic industry leader as well as an effective guide to your customer base.
Let’s face it. Not every customer is going to buy from you right away. That simply doesn’t happen. Some will buy. Some won’t buy. And others will simply wait to buy. So what are they waiting for, you ask?
Your untapped customer base is waiting for the right time and the right price. But they are also waiting to learn. And they are waiting to trust. An article written by an effective blog content writer will help your business get noticed.
When your potential customers need information regarding your service or product, they will go to you first. Why? Because you’re providing valuable blog content. You’re delivering meaningful information they can’t get somewhere else. And you’re answering their questions before they have a chance to ask.
Do this long enough and your customers will keep coming back for more. By anticipating customer desires before they become needs, they won’t want to go elsewhere. Even if they’re still not ready to buy, they may be sharing your blog article with others who are ready.
You’ll never have to worry about what to write.
When you provide informative blog articles to your customers on a regular basis, your business immediately becomes a trusted resource.
How a Dedicated Blog Article Writer Helps Your Business
At Precise, we know that it’s tough to find time to write blog articles when you’re focusing on so many other things. And your staff is equally busy with day-to-day operations as well. After all, if you’re not selling and servicing every client then you’re going out of business. So how do you find time to write blog articles?
The easy answer is that you don’t have to write your business blog articles. Precise has a writing staff that can produce content-rich articles to keep your business ahead of the game while actively growing your web presence. PLUS you’ll get the same writer every time so that your brand’s voice and writing style always stay consistent.
Get the Most Traction for Every Blog Article
We know that blog article writing can be time consuming. And it takes you away from focusing on your day-to-day business. However, you don’t want to make the mistake of just throwing a bunch of haphazard blog articles on the Internet with no thought to purpose or function.
Pretty soon after you post each blog article, it will be crawled and ranked by search engines. So it’s essential to provide high-quality, in-depth content.
Here are the Precise best practice suggestions to make every blog article work double and triple time for you:
- Ensure proper spelling, word choice, grammar, and punctuation.
- Create strong headings and subheadings using your key words / long tail phrases.
- Use convenient numbered and bulleted lists for quick information.
- Add social media share icons and counters at the top and bottom of each post.
- Share your posts on social media the day you post it and throughout the year.
- Pull out portions of your blog article for stand-alone social media posts and tweets.
How Often Should You Blog?
We get asked this question a lot. The answer depends on your business. We recommend a minimum of one value-packed blog article per month. Any less and there’s no reason for your customers to keep coming back. They’ll never know when to expect fresh blog content, so they’ll just forget about you.
The more frequently you post a new blog article, the better. So a bi-weekly blog article is certainly better than a monthly blog. Weekly is better than bi-weekly and daily is even better. The frequency is completely up to you.
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Do you offer professional writing or ghostwriting services (e.g. for novels, speeches, articles, personal statements, etc.)?
Although this is not one of our main functions, we will sometimes consider these bodies of work. If we can’t take on your project, we’ll try to recommend another professional for you. Give us a call and we’ll be happy to talk it over.